Azure ADF leads Custom ETL by 2 points, 22 to 20 of 30. The margin comes mainly from speed to value, 5 against 2.
Weighted scorecard for build, buy and SaaS platform options
Every option is scored one to five on cost, control, speed, scale, risk and vendor independence, and the six scores are summed, so the strongest total is marked while all six scores stay on show and no option can hide what it trades away.