Competence turns strategic intent into measured capabilities Strategy does not reach the capability map directly: a strategic intent is first expressed as a competence, the thing the enterprise must be best at, and that competence then shapes and sets the measure for each capability it builds.
Competence turns strategic intent into measured capabilities
A top-to-bottom flow of three stages. The first panel, labelled Strategy, is strategic intent, naming what the enterprise aims to be, with the courier example next-day delivery everywhere. A vertical accent arrow labelled expressed as leads down to the tinted middle panel, labelled the pivot, competence, what it must be best at, with the example network optimisation. A vertical accent arrow labelled shapes leads down to the third panel, labelled Structure, capabilities, the abilities it then builds, with the example route planning and sortation. The competence stage is tinted because it is the pivot that carries the trace from intent to capability.
Strategy Strategic intent What the enterprise aims to be Next-day delivery everywhere
The pivot Competence What it must be best at Network optimisation
Structure Capabilities The abilities it then builds Route planning, sortation
expressed as shapes